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[January 22, 2010]

Research and Markets: Austria TV Market Maps Package - A Concise and Fully Fledged Overview of the Austrian TV Market

Dublin, Jan 22, 2010 (M2 PRESSWIRE via COMTEX) -- Research and Markets (http://www.researchandmarkets.com/research/d33694/austria_tv_market) has announced the addition of the "Austria TV Market Maps Package Q3-2009" map to their offering.

The map package illustrates all the segments of the television market in Austria.

Published quarterly, the Austria TV Market Maps Package is a precious resource for those who need a concise and fully fledged overview of the Austrian TV market. The Austria TV Market Maps Package is an easy-to-reference resource to understand the television, digital television, pay television and broadband-IPTV markets in the country. It also provides a clear picture of the evolution of the Austrian television market in the next three years (2010, 2011 and 2012).

The data reported in the TV Market Maps Package are extracted from e-Media Institute extensive proprietary databases on the media and communication markets in all Western European countries.

Key Topics Covered: 1-Austria TV Market Map The map shows data as of September 2009 - Total population in Austria for the current and last two years - Total households in Austria for the current and last two years - Total GDP in Austria and real GDP growth rate for the last two years (%) - Forecasts for real GDP growth rate for the current and next year (%) - Total TV households in Austria for the current and last two years - Penetration of TV households in Austria (as a percentage of total households) compared with other Western European countries - Total digital TV households in Austria and penetration rate (%) on total TV households - Total Pay-TV subscribers in Austria and penetration (%) on total TV households - TV advertising expenditure per TV households in Austria for the last five years (in Euro, year-end data) 2-Austria Pay-TV Market Map The map shows data as of September 2009 - Total TV households in Austria for the current and last two years - Total Pay-TV subscribers in Austria for the current and last year (quarterly data) - Total Pay-TV subscribers on total TV households in Austria (%) for the current and last year (quarterly data) - Growth rates for total Pay-TV subscribers in Austria (%) for the current and last year (quarterly data) - Pay-TV subscribers by platform in Austria for the current and last year (quarterly data) - Pay-TV subscribers by platform in Austria (% of total Pay-TV subscribers) for the current and last year (quarterly data) - Growth rates for Pay-TV subscribers by platform in Austria (%) for the current and last year (quarterly data) - Digital Pay-TV subscribers and analogue Pay-TV subscribers in Austria for the current and last year (quarterly data) - Digital Pay-TV subscribers and analogue Pay-TV subscribers in Austria (% of total Pay-TV subscribers) for the current and last year (quarterly data) - Penetration of Pay-TV in Austria (as a percentage of total TV households) compared with other Western European countries 3-Austria Digital TV Market Map The map shows data as of September 2009 - Total TV households in Austria for the current and last two years - Total digital TV households in Austria for the current and last year (quarterly data) - Total digital TV households in Austria on total TV households in Austria (%) for the current and last year (quarterly data) - Growth rates for total digital TV households in Austria (%) for the current and last year (quarterly data) - Digital TV households by platform in Austria for the current and last year (quarterly data) - Digital TV households by platform in Austria (% of total digital TV households) for the current and last year (quarterly data) - Growth rates for digital TV households by platform in Austria (%) for the current and last year (quarterly data) - Digital Pay-TV subscribers and digital free-to-air households in Austria for the current and last year (quarterly data) - Digital Pay-TV subscribers and digital free-to-air households in Austria (% of total digital TV households) for the current and last year (quarterly data) - Penetration of digital TV in Austria (as % of total TV households) compared with other Western European countries 4-Austria TV Forecasts Map The map shows data as of the end of 2008 and estimated figures for the years 2009, 2010, 2011 and 2012 - Total TV households in Austria - Total digital TV households in Austria - Total digital TV households on total TV households in Austria (%) - Annual growth rate for total digital TV households in Austria (%) - Total Pay-TV subscribers in Austria - Total Pay-TV subscribers on total TV households (%) - Annual growth rate for total pay TV subscribers - Pay-TV subscribers by platform (cable, satellite, DTT, IPTV) - Pay-TV subscribers by platform (cable, satellite, DTT, IPTV) as a percentage of total Pay-TV subscribers - Digital TV households by platform (cable, satellite, DTT, IPTV) - Digital TV households by platform (cable, satellite, DTT, IPTV) as a percentage of total digital TV households - Penetration of digital TV in Austria at the end of 2012 (as a percentage of total TV households) compared with other Western European countries 5-Austria Broadband & IPTV Market Map The map shows data as of September 2009 - Total fixed broadband lines in Austria for the current and last year (quarterly data) - Growth rates for total fixed broadband lines in Austria (%) for the current and last year (quarterly data) - Total fixed broadband lines on total telephone lines in Austria (%) for the current and last year (quarterly data) - Total fixed broadband lines by technology in Austria for the current and last year (quarterly data) - Total IPTV subscribers in Austria for the current and last year (quarterly data) - Total IPTV subscribers on total fixed broadband lines in Austria (%) for the current and last year (quarterly data) - Growth rates for total IPTV subscribers in Austria (%) for the current and last year (quarterly data) - Penetration of IPTV in Austria (as a percentage of total Pay-TV subscribers) compared with other main Western European countries For more information visit http://www.researchandmarkets.com/research/d33694/austria_tv_market CONTACT: Laura Wood, Senior Manager, Research and Markets Fax: +1 646 607 1907 (US) Fax: +353 1 481 1716 (Rest of World) e-mail: press@researchandmarkets.com ((M2 Communications disclaims all liability for information provided within M2 PressWIRE. Data supplied by named party/parties. Further information on M2 PressWIRE can be obtained at http://www.presswire.net on the world wide web. Inquiries to info@m2.com.

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